Dead Good Undies - Affiliate Program

Date joined Paid On Results: 12th April 2007

Affiliate Acceptance: Auto Accept

Cookie Length: 90 Day(s)

Merchant URL: https://www.deadgoodundies.com/

Product Feed: Yes

Deadgoodundies.com is a leading online retailer in men's fashion underwear and swimwear for men, stocking all sorts of everyday, classic and sexy designs. From thongs to boxers, briefs to long johns, plus t-shirts, tops and socks, DGU is unique.

Founded in 2007, DGU has sourced some of the best and most comfortable male underwear and swimwear from around the world and in many cases has stock exclusive in the UK market.

Based in the UK but with worldwide distribution to more than 80 countries, DGU aims to get all weekday orders placed before 3pm shipped same day.

  • Average order value £60
  • High level of loyal customers who revisit for more purchases
  • Low level of returns

Demographics

Mostly male shoppers but also a growing number of regular female buyers, with significant peaks for Valentine's Day, Christmas and Black Friday. As you would expect most purchases come from the UK but DGU has a large international following, especially in the USA, Canada, Australia and the Far East with the following breakdown:

  • 55% UK purchases
  • 15% US & Canada
  • 25% Europe
  • 5% Rest of World

To help overseas customers with currency conversion DGU uses GEOip technology to automatically display prices ex VAT/inc VAT. In addition to the chargeable GBP price, Deadgoodundies.com also displays the approximate cost in local currency.

Why customers shop with Deadgoodundies.com:

  • Regular product updates – weekly restocks and fresh seasonal ranges every month
  • Easy to use website with simple category breakdowns that enable customers to find exactly what they want – plus clear size guides
  • Free UK delivery on orders over £50, flat fee delivery Europe/Rest of World (free over £100)
  • Regular special deals and promotions
  • Free gifts with purchase in special promotions
  • Only best quality brands stocked
  • Live stock system (if it's on the site, it's in stock)
  • DGU also stocks loungewear, nightwear, socks and accessories from its top selling brands
  • Great customer service
  • Plain parcels



Program Commission Tiers

Standard Purchase

1+ sales per month

12% of order value

80+ sales per month

14% of order value

150+ sales per month

20% of order value

Sale/Promotional items

1+ sales per month

5% of order value

40+ sales per month

6% of order value

80+ sales per month

7% of order value

150+ sales per month

10% of order value

Orders placed with Voucher Code

1+ sales per month

5% of order value

40+ sales per month

6% of order value

80+ sales per month

7% of order value

150+ sales per month

10% of order value



Program Restrictions

PPC Restrictions: Dead Good Undies has an extensive in-house PPC program. We do not want affiliates to compete with our own campaign or to drive up our costs.

  • PPC bidding on the Dead Good Undies brand name is not allowed.

  • Similarly we do not allow bidding on variations or misspellings of the brand name (such as DeadGood Undies or DeadGoodUndies).

  • Please do not bid on "brand + generic" keywords, such as "Dead Good Undies offers", "Dead Good Undies voucher codes".

  • Please ensure that the keywords the merchant has identified are added to your negative keyword list.

  • Using the Dead Good Undies URL as your display URL is likewise not allowed.

  • You may not make use of Dead Good Undies trademark names in your PPC ads.

  • Affiliates may make use of the name Dead Good Undies in the description.

We will reverse commissions and reject any affiliates found breaking our PPC Restrictions

Product Feed Restrictions: Please do not submit our product feed to Froogle, PriceRunner or any other third party feed based comparison site.

TLD Restrictions: Affiliates should not use our company name directly within a TLD (top level domain) as this could be seen as passing off to potential customers. Affiliates are welcome to use our name within a structure.

  • Example 1: www.yourdeadgoodundies.co.uk (BAD)

  • Example 2: www.xyz123456.com/deadgoodundies/ (ACCEPTABLE)



Dead Good Undies Sample Creative

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